Category

Marketing

Content Writing – 3 Surefire Ways to Find Ideas

By | Communications, Marketing

One of the most common concerns when starting a content strategy is “what do I write about?”. Writers are generally told to write about what they know – and in this case, it’s no different. Write about your company, the products and services you provide and your industry. Write about the concerns and issues that you hear about from your customers and prospects and how they can be solved. Content marketing is all about sharing ideas with the people within the industries that you cater for and should provide value, not only for your business but for your content readers too.

Content Writing Ideas Tips

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How to Kickstart Your Content Strategy

By | Communications, Marketing

We’ve always known that creating quality content is key for any business. At CloudCall, we like to share our knowledge and ideas about what strategies have worked effectively for us, what issues we have come across and how we have resolved them. The fact that our business caters to different industries has also ensured that our knowledge is ever-growing, providing us with the right resources and ideas that we use to help our customers and prospects drive their businesses forward.

Create a great content strategy marketing

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User Adoption – How to Get Users to Fall in Love with Your Software

By | Communications, Marketing, Training

You’ve purchased and implemented state-of-the-art software for your business but it isn’t exactly meeting your expectations of improved productivity, reduction in costs and increase in revenue. Getting users to embrace new software is a big challenge for many businesses. According to the Butler Group, 50% of software functionality paid for and licenced by businesses is not actually used. How can you change that? We believe that the answer to this lies in user adoption – software can only offer a return on investment if the levels of user adoption are high.

User Adoption Happy Staff

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