Software Archives | CloudCall
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Software Archives | CloudCall

How to Use Conversation Data to Enhance the Customer Experience

By | Customer Experience, Productivity

Companies have an extraordinary amount of information about customers, but if customer information is not easily accessible, it will gather digital dust. Do not let this valuable information go to waste! Data can be a powerful driver of customer retention and business insight.

Through integrating communications with your Customer Relationship Management (CRM) software, you’ll have all the data you need in one place for both your customers and your team, enabling you to provide the best customer experience from a well-rounded perspective. Read More

Benefits of Team Collaboration Software

By | Communications, Productivity, Technology

Finding the perfect collaboration tool for your team can be a lengthy process. Luckily, collaboration software works as an all-in-one service to improve overall productivity. If you’re currently using multiple communication tools, you are probably experiencing some level of confusion. That’s why you’ll see productive teams merging their communication tools into one cohesive software platform.  

Teams utilizing team collaboration software resolve issues quickly and do not waste time alternating between different tools. While saving time is important, it is also important to build relationships within teams.  Read More

Marketo & Me

By | Marketing, Productivity

Last week, we discussed what marketing automation could do for your business. Today, I’d like to share our company’s experience with our marketing automation software, Marketo. These days, the majority of my working hours are spent in Marketo. Doing so, has led to colleagues referring to the software as my ‘work-husband’ and in fact, a colleague from another department has asked who ‘Mark Eto’ was, as he had heard us using the name!

Together, Marketo and I have faced many challenges – there have been tears, frustration, joy and triumph (mostly, well, all on my part).

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